Fairway Social Saleswith Ashley Caronna

Fairway Social Sales · with Ashley Caronna

The most visible pro usually wins.

Live classes for real estate agents — and the loan officers who invite them — on putting AI to work in your back office and making video content without overthinking it. Taught by the person who does this for Fairway nationally.

📅 Save my seatMeet Ashley

Free · Live on Zoom · Built for LOs & their agent partners

A text every top LO wants to get 👇

ok, your content lately?? 🔥 the market update video got sent around our whole office. what changed?

Read 2:14 PM

Two words: Ashley Caronna. She runs Fairway's Social Sales classes — there's one for agents too. Sending you this month's invite 🎟️
Which one are you?
Then you hold the invites — both classes are built for your agent partners. Forward the link, look brilliant. 👉

See the classes →

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Live classes on the calendar

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States where Fairway lends

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Free for Fairway LOs & their agents

Ashley Caronna, National Business Development & Social Media Manager

📍 Phoenix, Arizona

Your instructor

Meet Ashley Caronna

Ashley is Fairway's National Business Development & Social Media Manager — the person behind the national playbook for how Fairway loan officers show up online, build a brand, and grow business through relationships instead of cold outreach. She teaches, coaches, and speaks across the country, from Fairway's Elevate events to industry stages.

"It's not just inspiration — it's practical guidance designed to help you grow your brand, build meaningful relationships, and move your business forward in a way that feels authentic and effective."— Ashley, on what her teaching is about
More about AshleySee the classes

Two rooms, one goal

Pick your class. Bring your questions.

Live on Zoom, free, built for agents. LOs: forward the invite and take the credit.

🤖 For Real Estate Agents

Meet Claude: Your AI Co-Worker for Real Estate

July 15 · 11:00 AM CST · 60 minutes

How Claude supports the backend of your real estate business — not just content creation. Set it up once so it understands your market, your voice, and your workflow, then put it to work.

  • Set up and personalize Claude so it understands your business, market, voice, and workflow
  • When to use Claude vs. ChatGPT — and how each tool supports different tasks
  • Connectors that streamline calendar prep, document review, file organization, and weekly planning
Register free →

🎬 For Real Estate Agents

From Clips to Content: Using EDITS to Create Content Faster

May 27 · 11:00 AM CST · 60 minutes

A follow-along workshop: you'll actually create something during the session. Learn to quickly turn everyday moments into content using Instagram's Edits app.

  • How to navigate the Edits app and use templates to create content faster
  • A simple, repeatable way to build a video from start to finish
  • How to turn everyday moments into content without overthinking it
Register free →

Why this works

Social isn't the goal. Sales is.

Nobody needs another lecture about "posting consistently." These classes are about the part that actually pays: turning visibility into conversations, conversations into relationships, and relationships into closed business. Practical, current, and specific to mortgage and real estate.

You don't need 10,000 followers. You need clarity, a sustainable rhythm, and the courage to put your expertise where your future clients are already scrolling.

Agents: start here →
I don't have time to become an influencer 😩
Good — that's not the assignment. One hour a month in class, a simple weekly rhythm, and content that sounds like you. That's the whole system.

Two classes. Zero cost. Real momentum.

Whether you originate loans or sell homes, the pros using modern tools are pulling ahead. Grab a seat and start building.

📅 See the classesInvite an agent partner